Job Description
MARKETING DIVISIONAL SPECIALIST ABOUT US Looking for more than just a job? At Thompson Machinery, we've been powering progress since 1944. We are the go-to Caterpillar dealer for Middle and West Tennessee and North Mississippi. Come join a team where our mission is simple: deliver smart solutions, build lasting partnerships, strengthen the communities we call home and invest in your growth.
WHAT YOU WILL DO The Marketing Divisional Specialist supports divisional products and services through collaboration to meet individual business goals. The Marketing Divisional Specialist will plan and execute marketing and advertising campaigns to create brand awareness and generate leads. With responsibilities ranging from project management, content creation, and event marketing. The ideal candidate is a strong communicator and relationship-builder who brings a passion for marketing and enables clear communication to ensure alignment with the dealership's brand and standards.
Exceptional project management and people skills are critical, as the Marketing Divisional Specialist will work on multiple projects at a time. The goal of the Marketing Divisional Specialist is to drive sales, service, or product awareness and help implement marketing, branding, and advertising plans to best suit our customers. Day to day, he or she may draft reports based on customer data, create or coordinate marketing content, work events, and otherwise support all marketing strategies.
RESPONSIBILITIES - Collaborate with other departments (parts, service, sales, rental, etc.) to manage brand, identify key players and be the project manager for marketing initiatives.
- Concept, write, edit, and produce content as needed for marketing materials.
- Tracking customer information in CRM, such as contact information and preferences so that they can be contacted in the future.
- Manage multiple projects and meet deadlines while being organized and within budget.
WHAT WE EXPECT OF YOU We all have different backgrounds, yet we all use our unique contributions to provide the highest quality of service.
Basic Qualifications: - Bachelor's degree in business, Marketing, Analytics, or related major (minimum GPA 3.0)
- Strong verbal, written, and influencing communication skills.
- Two or more years of relevant marketing work experience or project management work required.
- Ability to analyze, model, and interpret data.
- Proficient in Microsoft Word, PowerPoint, Excel, and Microsoft Dynamics CRM
- Ability to prioritize own schedule and organize workload effectively.
- Demonstrated leadership ability and initiative.
- Strong work ethic and can-do attitude
- Demonstrated skills and capabilities in analytical and critical thinking.
WHAT'S IN IT FOR YOU At Thompson Machinery, we believe that great benefits are more than just perks- they're essential for employee well-being and success. We've designed a benefits package that goes beyond the ordinary, ensuring that our team members thrive both personally and professionally. Here's an overview of our benefits, including some that set us apart from our competitors.
The Basics - Various medical plan options, including a no-cost option
- Vision and dental insurance
- Employer-paid short-term and long-term disability insurance
- Employer-paid basic life insurance
- 401k matching
- Profit Sharing
- 8 paid holidays annually
- Initially up to 15 days of Paid Time Off annually with increase after five years of service
- Employee Assistance Program (EAP)
What Sets Us Apart - Competitive pay
- Exposure to world-class CAT training and development
- Tuition Reimbursement
- Tool Purchase Assistance to buy high-quality tools at deep discounts
- Annual stipend toward the purchase of work boots
- Company Incentive Bonus Program
- Paid Veteran holiday annually to all service members
- Training and Development programs
- Work uniforms and professional cleaning services
- Financial Wellness programs
Thompson Machinery offers competitive salaries and a complete benefits package. Compensation for this position will be commensurate with candidate experience and background. Thompson Machinery is an equal opportunity employer: Minorities/Women/Veterans/Disabled. Thompson Machinery
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